Helping Hong Kong’s F&B industry expand its reach, market share and profits
ASK YOURSELF WHY?
- Brazil is not a Muslim country. Yet, Halal meat accounts for 40% of Brazilian poultry exports. Ask yourself, why?
- Approximately 98% of lamb and sheep as well as 60% of cattle in New Zealand are slaughtered halal. Ask yourself why?
- 71% of all sheep meat in Malaysia (a Muslim-majority country) comes from Australia (a non-Muslim majority country). Ask yourself why?
- In fact, Australian lamb and beef are 100% guaranteed to be Halal. Ask yourself why?
Its Halal Business Sense!
Visit tryeasyeat.com: HK’s only one-stop platform for Halal, Vegetarian, Vegan & Jain dining options.
Australia, New Zealand & Brazil could just as easily stick with non-halal meat but they figured something ingenious decades ago. They have to slaughter and export meat. Why not make it all halal? This way, non-Muslims (who don’t care about it) and Muslims (quarter of the world’s population) can both be targeted. Profits. Profits. Profits.
Similarly, restaurants in Hong Kong are already serving chicken, lamb, beef. All you have to do (broadly) is:
remove pork from your menu, avoid the use of alcohol while cooking & source your meat from a halal source and you will instantly be able to target a market segment that is overlooked.
Remember, Muslims only eat halal. With only 70+ halal certified restaurants in HK, imagine if you start serving halal food. You will attract a market segment that is possibly walking past your restaurant every day.
If only 1 Muslim comes into your restaurant each day, spending HK$100 per day, you can earn extra $36,500 per year, you aren’t already earning.
Its Halal Business Sense!
